Fashion Case Studies
A beauty boost with the right marketing: our case studies for online fashion and beauty brands.
Bombafit
Customised strategies to engage a wider audience (and successfully)
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+41.48%
Email open rate in 30 days since the implementation of Klaviyo
2,30%
The implemented click rate on emails in 30 days since the implementation of Klaviyo
+999%
Conversions generated via Klaviyo emails in Q1 2024
TONI&GUY
Budget is not the limit: smart spending for concrete results
Read the case studySlam
Surfing the e-commerce wave: the modern and stylish online approach
Read the case studyAVON Italia
Brand development in retail for identity and product enhancement
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Social Media and Influencer Marketing
Omnichannel approach designed for an expanding concept
Lead Generation
Omnichannel approach designed for an expansion concept
Video Strategy
Aimed at perfecting brand awareness
Zuiki
ROAS beyond market benchmarks: how to exceed targets
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+ 95.94%
Revenue
ROAS
Exceeding ROAS against target
Performance
Increased brand visibility, total optimisation of ADV performance
Lanieri
A tailor-made service with genuine attention to detail
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+500%
In SEO traffic
+47%
E-commerce conversion rate
Brand Awareness
With considerable increase in Brand searches on Google
Blauer USA
Smart Shopping Campaign for a successful brand internationalisation
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+ 30%
Turnover Spanish market
+ 34%
Turnover on the German market
- 42%
Cost per Conversion
MUD Studio Italia
Full-channel and full-funnel in search of the perfect Buyer Persona
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+ 181.69%
Goal
+ 78.60%
Conversion Rate
Audience
Doubled the number of requests for information through all optimised channels
Honieh Beauty
Brand expansion: influencer marketing and all-round ADV strategy
Read the case studyFreddy
TrueView-ing the art of movement, going digital
Read the case studySOME RESULTS
+77%
ROAS
51%
Avg. Video View Rate
+275%
Average increase in new users
across all markets
MUD Studio Italia: Core Web Vitals
Migrate a WordPress Site for Core Web Vitals Test
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from 1,176 to 0,637 ms
Over half a second more server response saved and results from Core Web Vitals improved
UX improvement
Increased site speed and responsiveness translated into longer-lasting navigation
Optimisation for search engines
The migration to static hosting helped improve the site's indexation and online visibility
Filson
ROAS, sales and ad conversions: a successful Q2
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ROAS
Increased to 10, showing a significant improvement over the same period last year
Increased sales lore
With a figure of 305%, indicating significant growth in overall activity
Ad value conversion
Increased by 186%, confirming the effectiveness of our online advertising campaigns in attracting and converting customers
Baracuta
A marketing automation revolution during Black Friday
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Contact Acquisition.
Over 1,000 in the week before Black Friday
Open Rate and Click Rate
Of emails and streams improved to 34% and 78.75%, respectively
Store Sales Increase
By 159%, with 44% improvement in Online Store Conversion Rate and 121% improvement in Returning Customer Rate during Black Friday
Loverlock
Winning digital marketing strategies for the fashion eCommerce sector
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+54.2%
Of total revenue compared to the previous year
+910.6%
Increase in clicks due to SEO optimizations and a +3.9% increase in organic positioning
+30% YoY
Of revenue generated solely from advertising campaigns on Google and Meta
MUD Studio Italia: Jamstack
Jamstack Revolution: how migration transformed website performance
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Reduction in Largest Contentful Paint (LCP
From 20 seconds to only 2.4 seconds after migration, greatly improving user experience
Reduction in Cumulative Layout Shift (CLS)
Down to a noticeable 0.03, providing a stable visual experience while browsing
Reduction in bounce rate
From 40% to 20%, indicating increased user engagement and improved conversions
Blundstone
Google, Meta and the success of marketing automation integration with Klaviyo
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Google Ads
ROAS of 25 with a 261% increase and 130% increase in conversion rate
Meta
ROAS of 5.30 with 15% improvement and a 250% increase in cart addition rate
Klaviyo
Open rate of 68.40%, clicks of 14.53% and orders placed of 7.22%
WP Store
Meta, Google Ads and Criteo to improve ROI and engagement
Read the case studySOME RESULTS
ROAS
Overall increase to 7.9 through targeted advertising campaigns
ROAS on Google Shopping
Overall increase to 8.5 via dedicated strategy
Engagement and website sessions
11.5% increase in users and refinement of engagement on products